---
Illustration
Lithograph
Motion Design
Storyboard Design
About Me
---
@Phyllis Zhao 2024
Délices de Cartier
Storyboard Design
The target audience for this Cartier perfume is affluent, well-educated women, which is why I chose “growth” as the central theme of my creation. My inspiration comes from the diamond-cut design of the perfume bottle cap. The diamond not only symbolizes Cartier's brand image but also represents women who continually refine themselves to achieve success.
In my design, I incorporated the multifaceted diamond cut, with each facet illustrating a story of a woman’s growth, reflecting her journey of self-improvement and relentless pursuit of progress. The light reflected off the diamond’s facets also symbolizes the unique radiance that women emit at different stages of life, signifying the diverse brilliance they reveal throughout their growth.
Through this storyboard design, I aim to convey the idea that every woman can, through continuous effort and self-refinement, create a brilliant life of her own.
In my design, I incorporated the multifaceted diamond cut, with each facet illustrating a story of a woman’s growth, reflecting her journey of self-improvement and relentless pursuit of progress. The light reflected off the diamond’s facets also symbolizes the unique radiance that women emit at different stages of life, signifying the diverse brilliance they reveal throughout their growth.
Through this storyboard design, I aim to convey the idea that every woman can, through continuous effort and self-refinement, create a brilliant life of her own.
Storyboard
Styleframes